capital · May 18, 2026
Insider One Acquires Bluecore to Expand AI-Driven Customer Engagement Platform
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Insider One acquired Bluecore to strengthen its autonomous AI-powered customer engagement platform for enterprise retail brands. The deal expands Insider One's capabilities in AI-driven personalization and cross-channel marketing for retailers. Bluecore previously specialized in AI marketing automation for e-commerce brands. Insider One previously announced native integration with Shopify Markets in December 2025.
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