product · May 20, 2026
Braze Launches Banners In-Product Engagement Feature on May 19 2026
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Braze launched Banners as an inline always-on surface for in-product engagement on May 19 2026. Mark Biales Lead Product Manager at Braze described marketer-owned creative via drag-and-drop HTML editor and real-time personalization with Liquid templating reevaluated on each refresh. Banners integrate with Canvas for multi-step journeys and require one engineering placement with isolated iframe rendering. Stash achieved a 5.5 percent increase in Stock Party claims using Banners compared to prior in-app messages.
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