people · May 16, 2026
LinkedIn Sales Navigator Trust Advantage Report Published with Ipsos
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LinkedIn published The Trust Advantage Report on Sales Navigator in partnership with Ipsos on May 15, 2026. The report analyzes how AI reshapes B2B sales and positions trust as the new competitive edge. CEO Dan Shapero stated that people still turn to trusted individuals for important advice. The study draws from global B2B seller data collected in early 2026.
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