people · May 18, 2026
Iterable Updates Product Site with Nova Agent and Spring 2026 Features
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Iterable updated its product site to highlight the Spring 2026 Product Update featuring Nova Agent and Nova Intelligence. Nova Agent removes technical bottlenecks so personalization holds even as volume triples by handling setup, personalization, QA, and optimization. New features include Command Center for real-time monitoring against business goals, Unknown User Activation for high-intent visitors, and SMS Compliance Toolkit for governance. Justin LeBlanc, Senior Director of Customer Retention & Loyalty, stated that Nova Agent offloads manual steps to a coordinated AI layer so teams can move much faster from insight to execution.
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