people · May 16, 2026
Cognism SDR Team Achieves 11.3% Cold Call Success Rate Versus 2.3% Industry Average
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Cognism's SDR team achieved an 11.3% cold call success rate in 2026 data analysis. The figure represents more than four times the 2.3% industry average and marks an increase from the company's prior 6.7% performance. The report analyzed over 200,000 calls in collaboration with WHAM and covers outbound performance benchmarks for 2026. Cognism's phone-first approach with verified contact data produced cold call answered rates of 13.3% nearly matching warm lead rates of 14.4%. Reply rates across teams outperformed the B2B industry average by up to six times.