Hiver launches Gmail-based CRM features, directly competing with Capsule and Nimble. Bold move! #Hiver #CRM

Hiver's Gmail-based CRM features position it as a lightweight alternative in the CRM market, potentially eroding market share from Capsule and Nimble by appealing to Gmail users who seek integrated email workflows without complex setups. This move could intensify competition in the SMB CRM segment, where ease of adoption via familiar tools like Gmail gives Hiver an edge in user acquisition.